After starting her career at BBC Worldwide in London followed by a couple of agency stints, Hannah went on to lead consumer and corporate PR for both ACP (now Bauer Media) and Pacific Magazines.
With big picture thinking and a focus upon achieving commercial goals, Hannah has delivered PR for over 100 different brands from Harper’s BAZAAR to Men’s Health, worked with a range of partners from Audi to Priceline and ANZ, managed 300+ red carpets, drafted annual reports, CEO speeches and overseen communications for complex business transitions.
Hannah holds a MBA (Exec) and a first class
BA (Hons) in Public Relations.
As PR Director at MAXMEDIALAB, Rochelle led PR for a range of lifestyle clients including
Moet & Chandon, Patron Tequila, Harrolds, Napoleon Perdis, Zoeva and Simple Skincare.
More recently, as Group Publicity Director at Pacific Magazines, she has overseen PR across a portfolio of more than 30 brands targetting varying audiences, from New Idea, Men’s Health and marie claire to digital brands such as BEAUTYcrew and led a range of high-profile campaigns from WHO Sexiest and Women In Sport Awards to InStyle’s Women of Style.
Rochelle sets the industry benchmark with impressive media contacts and a trusted, results focused reputation.